Terry’s Chocolate Orange appoints Media Bounty as its first social and digital agency

Media Bounty


The Drum Network article

This content is produced by The Drum Network, a paid-for membership club for CEOs and their agencies who want to share their expertise and grow their business.

Find out more

August 28, 2020 | 2 min read

Media Bounty has added Terry’s Chocolate Orange to its client roster.

The agency is leading the iconic brand’s first foray into social media, bringing its distinctly British personality to life on a freshly launched Instagram page.

The agency’s remit includes research, strategy, creative and community management.

Jake Dubbins, the managing director and co-founder of Media Bounty, says: “Every so often you get a brief in that shoots a shot of excitement around the weekly agency Zoom meeting, and this was one of them.

“From the moment we found out that the onboarding meeting would be a bake-off, we knew that this is a brand that’s as fun as it says it is.

The latest marketing news and insights straight to your inbox.

Get the best of The Drum by choosing from a series of great email briefings, whether that’s daily news, weekly recaps or deep dives into media or creativity.

Sign up

“What an opportunity – one that the team will be fighting to work on.”

Terry’s senior brand manager, Laure Gentil, adds: “Terry’s Chocolate Orange is such an iconic, quirky British brand and we wanted to ensure we found the right partner to launch our social presence.

“We are very excited about appointing Media Bounty as not only did the teams do a comprehensive deep dive into the brand personality and consumer to form the social strategy, but they are also clearly as passionate as us about Chocolate Orange! We look forward to seeing our social presence grow throughout the years to come.“

Content created with:

We’re Media Bounty. And we’re working to become the UK’s leading ethical independent creative agency by 2023.

Find out more


Industry insights

View all
Add your own content +