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How to strengthen collaboration and communications during social distancing: Adobe webinar

By Emma Mulcahy | Writer

August 11, 2020 | 4 min read

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The pandemic has meant that business as usual has been thrown into disarray, forcing us all to adapt immediately. Pivoting towards digital channels, businesses are in need of new and effective ways of collaborating with one another from a distance, while ensuring that output is of as high a standard as ever.

Adobe webinar

This webinar from Adobe looks to offer actionable solutions to the problem of working collaboratively while socially distancing.

This webinar from Adobe looks to offer actionable solutions to the problem of working collaboratively while socially distancing. This 45-minute webinar will provide an in-depth demonstration of Adobe Creative Cloud applications and services that guarantee to make working from home for your teams more productive. The webinar will explore how to:

  • Lift the conversation with your customers by creating engaging content that resonates emotionally and drives your brand connection
  • Save time, maintain brand control and keep your teams synchronised while they work remotely
  • Share and collaborate on creative assets, manage feedback with both your internal teams as well as your customers

The webinar is available free on demand, register below to watch.

Designed with creative and marketing business leads and users in mind, the webinar will focus on providing viewers with practical information and resources to help you navigate your business during these trying times.

The discussion is led by speakers from Adobe’s team; Michael Stoddart, strategic business development for Adobe APAC; Emily Palmer, digital media solutions consultant with Adobe; Jamie Ragen, manager solution consultant; and Jason Grant, senior solution consultant, both with Adobe Australia and New Zealand.

In the webinar, our speakers draw on their own experiences to offer invaluable insight into the industry as it adapts to the new normal and advice on how to maintain and grow customer engagement.

During the webinar, the team at Adobe highlight the modern-day challenges faced by designers, predominantly the need to deliver on more platforms than ever before, with less budget and shorter timelines. In order to manage this workload, Stoddart recommends creating a content marketplace that keeps shared assets and resources at your fingertips.

The panel of speakers use Adobe Creative Cloud to demonstrate that using a content marketplace like this, allows businesses to maintain control of a project while keeping team members synchronised as they work remotely. Centralising your team’s work in this manner creates better transparency for everyone, where changes to the project are made in real time and team members can see who is making these changes and when.

This ability to work together on a digital platform creates a final consistency across the brand and all of its communications, while also allowing teams to feel more connected while working at a distance.

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