IAB Rolling Heavies: Linkedin’s Alex Sibois on embracing Asian Innovation
The IAB Southeast Asia and India’s Rolling Heavies series is back, with more of Asia Pacific’s most influential digital leaders answering questions while riding on a bike.

IAB Rolling Heavies: Linkedin’s Alex Sibois on embracing Asian Innovation
This is the third series, created by the IAB Southeast Asia and India in partnership with cloud video creation platform 90 Seconds, that The Drum is proud to exclusively host. The series sees IAB Southeast Asia and India regional chief executive Miranda Dimopoulos, ask senior industry leaders about their career while riding down Singapore’s East Coast Park.
In the latest episode, Alex Sibois, Alex Sibois, director, head of agency and channel sales, APAC, LinkedIn and IAB SEA+India Regional Board Member, explains how he learnt the importance of value over time, and why Asian innovation shouldn’t be viewed through a Western lens.
To catch up with past episodes, which includes leaders from GroupM, Comscore and SPH, check out the rest of the series.
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