The Chip Shop Awards is a creative celebration of advertising where entrant are urged to go beyond the rules and develop work that clients may not be brave enough to run. It is open to all levels of experience when it comes to creative practitioners.
The annual ceremony will once again feature categories such as Best Stunt or Experience, Best Ad Which Really Should Run, Best Shop Window Post Card and even Best Use of Bad Taste.
With nominations now being accepted for this year, we're discussing the creative ideas behind 2020's potential nominees in a series of interviews.
Joining editor Stephen Lepitak to talk about Love Letters to Humanity, created for WWF and entered into the Best Use of Honesty category, among others, is Something Big's Lauren Thomas and Sam Hennig.
Watch them discuss the background to the idea entered into The Chip Shop Awards above. To find out more about the ceremony visit the official website. Entries are still being accepted with nominations set to be announced on 20 May.