Adidas, Singtel, JD.com: Chinese New Year 2020 campaign coverage

Singtel, JD.com, Adidas: Chinese New Year 2020 campaign coverage

As we enter the year of the Rat on January 25, The Drum's Creative Works pulls together Asia's offerings of Chinese Lunar New Year (CNY) ads.

Brands like Carlsberg, Singtel, JD.com, Adidas, Nike, Apple and EcoWorld have revealed their Spring Festival ads across countries such as Thailand, Malaysia, Singapore, Indonesia, perpetuating the need for family, togetherness and traditions.

Make sure to vote for your favourite campaign below by clicking on the stars. Check back here often to see all the latest campaigns and check out The Drum's ongoing CNY coverage here.

Adidas: Adidas 2020 CNY

Added 06 January 2020
Overall Rating
5/5 Vote

Jd.com: Fobridden City CNY

Added 02 January 2020
Overall Rating
4/5 Vote
Overall Rating
4/5 Vote

RHB Bank: Heart Baker by FCB

Added 06 January 2020
Agency: FCB
Overall Rating
5/5 Vote
Overall Rating
4/5 Vote
Overall Rating
5/5 Vote

For project information, credits and more click on the Creative Works box to expand to full screen. You can submit your own work via our online form. Make sure to also visit our global Creative Works site to keep up with everything creative going on around the world.

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