16 March - 24 April 2020

Our online festival is underway with a packed programme of interviews and panels. Featuring talks from the industry’s biggest brands and most innovative individuals, this event explores what digital transformation really means for marketing.

6 Apr 09:00 GMT / 05:00 EST

Reimagining women’s sport…what do we need to do to change the game?

Tom Corbett
Group Head of Sponsorships and Media at Barclays
Eniola Aluko
Sporting Director at Aston Villa W.F.C
Gabi Mostert
Creative Director at Iris
Rebecca Stewart
Senior Reporter at The Drum

Dentsu Aegis Network snaps up Google Analytics pioneer E-Nor

Dentsu Aegis Network snap up Google Analytics pioneer E-Nor

Dentsu Aegis Network (DAN) has become a major Google Analytics 360 sales & service partner following its acquisition of E-Nor, an early adopter of the platform.

Offering cutting edge analytics platforms for hundreds of clients such as Salesforce, Accenture and the US State department E-Nor will be folded within Dentsu’s own marketing analytics consulting arm, Cardinal Path.

Alex Langshur, co-chief executive of Cardinal Path, remarked: "We are bringing together business-critical, geographically diverse, and difficult-to-find talent which will further extend our delivery scale and thought leadership within the Google Marketing and Cloud market.”

Feras Alhlou, co-chief executive of E-Nor added: "Our ability to add immediate business value - from best-in-class implementations to advanced analytics - will unlock further potential for clients across the network. Our values, passion for what we do, dedication to our customers, and depth of knowledge and experience, are very much aligned with Cardinal Path."

DAN acquired Cardinal Path, specialists in advanced digital data capabilities and partnerships with the likes of Adobe and Google, back in 2016.

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