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Creative Work of the Week: Martin Sheen talks prescription costs with SingleCare

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By Ellen Ormesher, Senior Reporter

January 8, 2020 | 2 min read

Martin Sheen has spoken out against the high cost of prescription drugs in the latest work from savings service, SingleCare.

In the spot, Sheen is seen addressing the high cost and lack of price transparency that millions of US consumers face every day when filling their prescriptions and protests the unreasonable cost of medications, demanding a better solution.

The actor then explains to viewers that the company's app has been designed so patients can show it to pharmacists and save up to 80% on their prescriptions, all with the presidential flair he exhibits on The West Wing.

For its addressing of an issue close to the hearts of millions of US citizens The Drum's readers have voted the ad as our Creative Work of the Week.

Make sure to view our latest Creative Works roundup and vote for your favorite spot from around the globe to help find next week’s winner. And don’t forget to visit the Creative Works page to see the latest creative campaigns from Europe, Asia and the Americas.

See the work by clicking on the Creative Works box below.

SingleCare: Presidential by Boathouse Agency

By SingleCare

Overall Rating 5/5

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