Noah Media Group, best known for their feature-length sports documentaries, has named Drew Masters as its new head of distribution & marketing.
Arriving from Universal Pictures Masters remit will include advertising as well as responsibility for developing infrastructure and data strategy for Noah’s specialised distribution arm, Noah X.
Masters commented: “I'm thrilled to be joining John and his passionate and talented team and look forward to this opportunity to build upon Noah's truly disruptive approach to content distribution.”
Noah Media Group chief executive John McKenna added, “Everyone at Noah is delighted that such a highly respected talent as Drew has joined us from Universal. I look forward to working with him as we take our distribution plans, through NoahX, to the next phase.”
One of Masters first tasks will be to oversee the release of a feature-length documentary charting the life of footballer Jack Charlton in 2020.