Media Bounty, YRS TRULY and Manifest London have snapped up the top accolades at The Drum Agency Business Awards 2019.
These awards, which celebrate the very best run agencies, took place on November 18, 2019 at The Marriot Grosvenor Square Hotel, London.
Media Bounty won the coveted Grand Prix as well as the Social Media Agency of the Year and Corporate Purpose awards.
The judging panel fell in love with this business. They said: "Media Bounty's vision and values are really clearly articulated, yet go far beyond just words, going the extra mile to effect change for their clients and the industry at large. A great example of a business which exists not simply to make cash for shareholders."
The chair of the judging panel this year was John Rudaizky, partner, global brand and marketing at EY. YRS TRULY was awarded as his personal favourite.
The tiny content studio consisting of six individuals help brands to be better at social. Their approach is data-driven: simply put, if there's no data to support it, they won't do it.
On his winner, Rudaizky said: "In a crowded space, its hard bringing to life a new agency, that brings something new to the choice for marketers. The array of winners and nominations is a testament to that and a reminder that the best brands in the world need a thriving, innovative agency ecosystem for them to success. Within that, social media plays such a powerful role in people’s lives and developing continuous streams of content a challenge for all brands.
"Yrs Truly stood out to me. The work for Giffgaff and other clients, with their approach to content, data and social media. They show huge potential, with smart creative thinking – in the end, whatever the technology behind the content, you need to fill the pipes with great content. Good luck to Yrs and all the winners as they continue to grow."
Another big win of the night came from Manifest London who took home Agency of the Year.
2019 was a breakthrough year for Manifest with rebranding, restructuring and redefining of the PR agency. In the process it has added over £1m to its income, attracted global brands like Accor Hotels, Samsung, WWF, VICE and Chivas Brothers, won two Best Places to Work awards, invested over £50k in team training, improved its happiness programme, doubled its brand strategy income, launched a new ventures division with equity in four launch projects and expanded its creative team.
The jury was unanimous in this outstanding award entry. Debarshi Pandit, senior vice president, Sky, said: "Manifest London has given a new definition to the word ‘cutting edge’ – their work stands out in today’s cluttered media environment and their leadership and team development is also top-notch."
Full list of winners
Grand Prix/ Social Media Agency of the Year/ Corporate Purpose
Agency of the Year/ PR Agency of the Year
Experiential Agency of the Year
2Heads Global Design
Digital Agency of the Year
B2B Agency of the Year
Start-up Agency of the Year/ Diversity and Inclusivity
Marketing Agency of the Year 0-50 staff
Marketing Agency of the Year 50-150 staff
Agency Wellbeing/ Great Place to Work 2019/ Business Development
Learning and Development
Space & Time Media
Pufferr Ltd for New Bond Street Pawnbrokers
Growth and Expansion
In-house promotion/ Client Services/ Strategy and Planning
Creativity and Innovation/Best Use of Technology
Pufferr Ltd for New Bond Street Pawnbroking
Best Use of Data
Best Digital Campaign
Movement for Fanta
Most Effective Campaign
Movement for Clarins
Most Creative Campaign
Gravity Global for Embraer
Soak Digital for The Adecco Group
Best Live Experience
BrandFuel for Google
The winners were announced at The Marriot Grosvenor Hotel, London on Tuesday November 19, 2019. Register here for 2020.
Connor Bradley, Moore, Riskbox and Winmo are partners of the awards.