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The Drum Show Christmas Marketing

The Drum Show: are 2019's Christmas ads pushing the right creative buttons?

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By Imogen Watson, Senior reporter

November 22, 2019 | 4 min read

With most brands having got their seasonal creative out of the gate, this week's episode of The Drum show reflects on the best and brightest festive work.

The Drum Show: are 2019's Christmas ads pushing the right creative buttons?

The Drum Show: are 2019's Christmas ads pushing the right creative buttons?

Host Sonoo Singh, The Drum’s associate editor, is joined by Camilla Harrison, chief exec at Anomaly; Jules Chalkey, executive creative director at Ogilvy UK, and Lucy Jameson, co-founder of Uncommon.

They revealed what they think of efforts from M&S, Aldi, Ikea and more, as well as picking their favourite work so far.

You can tune in below to find out what campaigns got their vote and which ones were the prize turkeys.

The show also touches on Prince Andrew's scandalous BBC interview, and what the fallout means for brands associated with the duke and his various initiatives. The list of firms severing ties between themselves and the royal is growing, with BT, Advertising Week, Standard Charter and KPMG among those to have cut support this week.

Elsewhere, Nike has tried to distance itself from Amazon, confirming it will no longer sell its trainers. And a report from PayPal has predicted that the amount of UK businesses promoting their wares on social media will double in the next six months.

This episode Steve Hatch, director for UK and Ireland at Facebook reveals his 'Bullshit Buzzword, while América Television takes The Drum's Work of the Week crown for 'Beto & Elena’: a firm which tells the story of a very unusual love affair.

The Drum Show will be hosted on LinkedIn and Twitter each Friday afternoon, bringing together voices from across the industry to talk about the top stories of the week.

The Drum Show Christmas Marketing

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