The Drum Awards for Marketing - Extended Deadline

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John Lewis, Twitch, Samsung, Converse: The Drum Experience Awards 2019 finalists revealed

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By Dani Gibson, Senior Writer

October 24, 2019 | 9 min read

Adobe, Vodafone, Guinness, Hendricks, BMW, Heineken, Smirnoff, Mazda, O2, Converse, John Lewis, Carlsberg, Samsung, Puma, Airbnb, Brewdog, Twitch, Shell, WWF and Jack Daniel's are some of the brands who have made the shortlist for The Drum Experience Awards 2019.

Exp 2019 nominees

John Lewis, Twitch, Samsung, Converse: The Drum Experience Awards 2019 finalists revealed

Experiences are one of the most effective ways in which brands can engage with audiences and drive brand sentiment. That’s why the awards were created, to give those who are behind the scenes the chance to take centre stage and be celebrated for a job well done.

Chaired by Michelle Linaker, head of national events, Pride of Britain, the judging panel consisted of experts from Hearst, Vayner Media, Iris, Mash Staffing, Imagination Ltd, Experience12, Seedlip Drinks, INVNT, Cake/Havas, Loyalkaspar, Live Nation, George P. Johnson, The Current Collective, Initials, Rouge Events, Momentum Worldwide, Savvy Marketing, The London Reign Showclub, Kru Live and Brand and Deliver.

The awards show will take place at the London Marriott Grosvenor Square Hotel, December 4. This black-tie ceremony attracts hundreds of guests from the industry to celebrate the winners and finalists. Tickets are available to purchase here.

Full list of finalists

Experience Agency of the Year - Under 40 staff

  • Experience
  • Lively Worldwide
  • Marble LDN
  • Sense
  • White Label LIVE Events
  • XYZ

Experience Agency of the Year - 40+ staff

  • 2Heads Global Design
  • Amplify
  • George P. Johnson
  • Haygarth
  • INVNT
  • Jack Morton Worldwide
  • MKTG UK
  • Momentum Worldwide

Event Team of the Year - Under 40 staff

  • Lively Worldwide ltd
  • Mad River
  • The Manual London
  • White Label LIVE Events
  • XYZ

Event Team of the Year - 40+ staff

  • Amplify

Staffing Agency of the Year

  • Kru Live Limited for Amplify
  • Kru Live Limited for Bright Partnerships Worldwide
  • MASH Staffing
  • Momentum Worldwide
  • POD Staffing

Venue Team of the Year

  • East Wintergarden- Canary Wharf
  • EventCity
  • QEII Centre

B2B Experience of the Year

  • George P. Johnson for Cisco
  • Imagination Ltd for Shell
  • INVNT for Xero
  • Left Field Labs for Cisco
  • Lively Worldwide ltd for Streaming Service
  • QEII Centre
  • Stein IAS for Trelleborg Marine & Infrastructure
  • Taylor Bennett Partners LLP for Adobe
  • Taylor Bennett Partners LLP for Xero

B2C Experience of the Year

  • Amplify for Google
  • Flying Object Ltd for Twitter
  • Haygarth for Vodafone
  • HeyHuman for Guinness Africa
  • Imagination Ltd for MLB
  • Space, William Grant and Sons for Hendrick's Gin
  • TRO Group for BMW
  • TRO Group for Mini

Sponsorship Activation/Event of the Year

  • Amplify for Airbnb
  • BrandBase for ABN AMRO
  • Jack Morton Worldwide for Heineken

Brand Activation at a Festival or Large-Scale Event of the Year

  • BrandFuel for Google
  • Cake, Havas, Havas London for Rekorderlig Cider (Molson Coors Brewing Company)
  • Flying Object Ltd for Twitter
  • George P. Johnson for IBM
  • Hot Pickle for Eat Natural
  • Live Nation UK for Co-op
  • Live Nation UK, Live Nation for Smirnoff
  • Sense London for Kind
  • Smart Energy GB

Retail/In-Store Experiential Brand Activation of the Year

  • Amplify for Google
  • Bearded Kitten for Hammerson
  • Hirsch&Mann for John Lewis Smart Home with Google Assistant
  • Lively Worldwide ltd for Mazda Motors Europe
  • Sense London for eBay
  • TCC for O2
  • XYZ for Converse

Brand Activation with Invited Audience of the Year

  • Guardian News & Media for Up Front 2018
  • HeyHuman for Guinness Africa
  • Lively Worldwide ltd for Streaming Service
  • White Label LIVE Events for King
  • XYZ for New Era

Brand Activation as Part of an Integrated Marketing Campaign of the Year

  • Amplify for Airbnb
  • Amplify for Google
  • DigiPlex for Exponential results on a flat budget, with sustainability at the core
  • Live Nation UK for Carlsberg

Product Launch/Relaunch Experience of the Year

  • Amplify for Google
  • Bearded Kitten for Kingfisher - Good Home
  • Haygarth for Vodafone
  • INVNT for Samsung
  • MKTG UK, Zenith UK for Tiffany & Co. Fragrance
  • Story PR for Tony's Chocolonely

Innovative Experience of the Year

  • Amplify for Airbnb
  • Amplify for Google
  • Cake, Havas for Rekorderlig Cider (Molson Coors Brewing Company)
  • El Cañonazo Transmedia for El Corte Inglés
  • Flashmat for D&AD
  • Green Room Design for Puma
  • Jack Morton Worldwide, We Are Pi for Desperados
  • TCC for O2

Digital/Social Experience of the Year

  • Amplify for Airbnb
  • Amplify for Google
  • Cake, Havas, Havas London for Rekorderlig Cider (Molson Coors Brewing Company)
  • Flashmat for D&AD
  • Imagination Ltd for MLB
  • RXMOSAIC for Foundation Consumer Healthcare

New Event of the Year

  • Amplify for Brewdog
  • Imagination Ltd for MLB
  • The Manual London for ROQU Media

Conference/Exhibition of the Year

  • Amplify for Brewdog
  • Freeman for Twitch
  • Marble LDN
  • Momentum Worldwide for Microsoft UK
  • Taylor Bennett Partners LLP for Adobe
  • Transport for London
  • White Label Live Events for King
  • Wonder London for Google

Corporate Event of the Year

  • George P. Johnson for Cisco
  • INVNT for Xero
  • Lively worldwide ltd for Streaming Service
  • Momentum Worldwide for Microsoft UK
  • Taylor Bennett Partners LLP for Adobe
  • White Label Live Events for King

In-House Event of the Year

  • Immediate Media Co. for The IMFestival 2019
  • Penguin Random House UK for Penguin Presents: changing perceptions of publishing
  • White Label Live Events for King

Event Technology of the Year

  • Bizzabo for SEMRush & Gainsight & ServiceTitan
  • Flashmat for D&AD
  • Freeman for Vodafone
  • Jack Morton Worldwide for Ericsson
  • Projection Artworks for Muzeum 1939

Event Production of the Year

  • Amplify for Airbnb
  • Amplify for Google
  • Blitz, a GES company for Aveda Global Congress 2018 – The Evening Performance
  • Hawthorn for Taylor Bennett Partners
  • Haygarth for Vodafone
  • INVNT for Samsung
  • The Manual London for ROQU Media
  • White Label Live Events for King
  • Culinary Experience
  • Amplify for Google
  • Mad River for Kallo
  • Space, Cow PR, St Luke's for Heineken

Community or Not-for-profit Experience

  • Found in Music for Quintain and Mayor of London
  • Haygarth for Highways England
  • MKTG UK for The Whitfield Street Soup Kitchen
  • Undercurrent Live for WWF

Large Event of the Year

  • Amplify for Google
  • BrandBase for Shell
  • BrandFuel for Google:
  • CSM Sport & Entertainment for Major League Baseball & CSM
  • The Manual London for ROQU Media
  • White Label Live Events for King

Small Event of the Year

  • Amplify for Airbnb
  • Amplify for Jack Daniel's
  • HeyHuman for Guinness Africa

Sports Experience of the Year

  • Imagination Ltd for MLB
  • BrandBase for ABN AMRO

Open Air Experience of the Year

  • BrandBase for Shell
  • BrandFuel for Google
  • INVNT for Genesis
  • Lively worldwide ltd for Streaming Service

Find out more details and where to buy tickets for the event on The Drum Experience Awards homepage.

Partners of these awards are Elevate and Winmo.

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