HSBC, Microsoft, Unilever, Panasonic, USPS: The Drum B2B Awards 2019 finalists revealed

HSBC, Microsoft, Unilever, Panasonic, USPS: The Drum B2B Awards 2019 finalists revealed

HSBC, Fujitsu, Microsoft, Autodesk, Intel, Unilever, Panasonic, Clarks, EE, USPS and O2 are some of the brands nominated for The Drum B2B Awards 2019.

These awards represent a sector that tends to be seen as the unsung hero of the marketing communication discipline.

This year's judging panel saw experts from Deloitte Digital, IBM, Criterio, Iris Worldwide, Getty Images, Cigna, Levelwing, Samsung Electronics America, Whosay, Hiscox, eB2B Marketplace, Accenture Interactive and White Ops.

The awards show will take place at the Edison Ballroom, New York on 7 November with more details about the awards themselves on the homepage. This black-tie ceremony attracts hundreds of guests from the industry to celebrate the winners and finalists. Tickets are available to purchase now.

Full list of finalists

Martech Hero

  • Annie Garvey, Convance with Stein IAS
  • Jane Clarke, CIMM
  • Marc Keating, Stein IAS
  • Richard Hepworth, Trelleborg Marine and Infrastructure with Stein IAS

Martech Agency of the Year

  • Stein IAS

Martech Team of the Year (client-side)

  • HSBC, Pivot to Demand with Stein IAS
  • Trelleborg Marine and Infrastructure with Stein IAS

Agency of the Year

  • MOI
  • Twogether
  • Velocity Partners

Marketer of the Year

  • George Hammer of IBM
  • Kathy Seegebrecht, UL with Stein IAS

Brand of the Year

  • Emotive Brand for Moveworks

Best Multichannel Campaign

  • Gravity Global for Embracer
  • Gyro New York for Hiscox
  • IBM for IBM Originals
  • IBM for Domino Forever
  • The Think Tank for Leica Geosystems

Best Brand Campaign

  • Gyro New York for Hiscox
  • Otopus Group for Hectare Agritech
  • Shutterstock and DiMassimo Goldstein
  • True for Rockwool

Best Demand-generation Campaign

  • Epsilon for We Know Your Peeps
  • Trelleborg Marine & Infrastructure, Smart Marketing Marketing Smart with Stein IAS
  • ABB, Let Demand Flow with Stein IAS
  • The Crocodile and Tempo Communications for AppDynamics

Best Digital Campaign

  • Digitas, DDB, FleishmanHillard for Emerson
  • DirectionGroup for Fujitsu UK
  • Flexport for The New Way Forward
  • MRM//McCann for Microsoft

Best Social Campaign

  • Bottle for Pearn Kandola
  • RAPP for Autodesk
  • WIN, Somewhere To Believe In with Stein IAS
  • Tangerine Communications for Wavin UK / Hep2O

Best Mobile Campaign

  • Admirable Devil, Division-D for Infolock

Best Out of Home Campaign

  • Doremus for Intel
  • Neo Media World for Chartered Financial Analyst

Best VR or AR Experience

  • Left Field Labs for Cisco
  • Trelleborg Marine and Infrastructure, SafeTug 360⁰ Experience with Stein IAS

Best Live or Virtual Event Campaign

  • Adobe
  • Bottle for Opus Energy
  • George P. Johnson for Cisco
  • Gravity Global for Embracer

Best Use of Personalization

  • MRM//McCANN Singapore for Unilever Food Solutions (UFS)
  • SunshineSachsAssociates for Goodwill

Best Use of Programmatic

  • Hyperlocology, Morgan Stanley for Morgan Stanley
  • MRM//McCann for Panasonic

Best Use of Data/Technologies Across Marketing Activities

  • Acronym for SAP

Best Broadcast Campaign

  • Gyro Chicago/Denver for Transamerica
  • Gyro Chicago/Denver for Insperity

Best Content Marketing Campaign

  • IBM for IBM Originals
  • True for Rockwool
  • UM New York for Accenture
  • Wunderman Thompson UK for Microsoft

Best Website – corporate or brand website

  • Flexport for Flexport.com
  • Optaros by MRM//McCann for Clarks
  • Trelleborg Marine and Infrastructure, SafeTug 360⁰ Experience with Stein IAS
  • Stein IAS with The Post-Modernizer

Best PR Campaign

  • Nelson Bostock Unlimited for EE
  • Octopus Group for Hectare Agritech
  • The Think Tank for Red Hot Penny

Best Use of Data/Insights

  • 77 Agency for Shutterstock
  • Mediaworks UK Limited for Where The Trade Buys

Best Limited Budget Campaign

  • LADbible Group for LADbible Group's Sizzle Real
  • Octopus Group for Hectare Agritech
  • Shutterstock, DiMassimo Goldstein for Fyrestock by Shutterstock

Best Social Good Campaign

  • Doremus for Intel
  • IBM for IBM Originals

Best Product Launch Campaign

  • Curion for eFive
  • IBM for Domino Forever
  • Moody's Analytics, Neon for Moody's Analytics
  • The Think Tank for Leica Geosystems
  • True for Rockwool

Best Thought Leader Strategy

  • Earnest for Vodafone
  • Trelleborg Marine and Infrastructure, Smart Marketing Marketing Smart with Stein IAS
  • Stein IAS with Tom Stein’s Blog Post Modern

Best Corporate Communications Campaign

  • Ignis for JTI Workplace Launch
  • MRM//McCann for United States Postal Service (USPS)
  • Radley Yeldar for JTI

Best ROI Campaign

  • MRM//McCann for United States Postal Service (USPS)
  • Really B2B for M&S Corporate Gifts
  • The Crocodile, Tempo Communications for AppDynamics
  • The Marketing Practice for O2 Business

Find out more details or where to buy tickets for the event on The Drum B2B Awards homepage.

Partners of these awards are Stein IAS and Winmo

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