The campaign is done in collaboration with the Associated Press (AP) and titled 'Stop Fake News'. It aims to identify and tackle the 'fake news' problem online.
According to 2019 AP Stylebook, 'fake news' is a term for “falsehoods or fiction masked as news circulating on the internet”.
As part of the campaign, Line has rolled out an animated educational video that will guide viewers through the process of how to check the credibility of stories before sharing them with others.
The educational video will be available in five languages: English, Thai, Bahasa Indonesia, Chinese, and Japanese.
Line and AP will further organise seminars to educate people on how to spot “fake news,” with illustrations of the consequences of spreading “fake news” and misinformation online.
Earlier this year, Singapore officially passed its new anti-fake news law, called The Protection from Online Falsehoods and Manipulation Act (POFMA) in Parliament with an overwhelming majority from the House.