Business on the move including Deliveroo, Ikea, KFC and Shopee

Business on the move is a weekly column. Email imogen.watson@thedrum.com if you want to be included.

Welcome to The Drum's Business on the Move column, where we collate agency account news, reviews, agency launches, rebrands and acquisitions.

This week includes moves from Deliveroo, FA, Ikea, KFC and Shopee.

This week's acquisition

EMEA wins

Deliveroo has forged a multi-year sponsorship deal with the FA to back all England representative teams.

DC Thomson Media, the publisher of the Sunday Post, the Dundee Courier, the Aberdeen Press & Journal and The Beano, has appointed Glasgow-based comms agency Wire to handle its creative account.

The Coventry City of Culture Trust has appointed Uncommon Creative Studio. It has been tasked with boosting the reputation of Coventry after it was named the UK’s City of Culture for 2021.

Cube3 has been appointed to launch a loyalty web app for national restaurant group Gusto Italian.

Toymaker Tomy has appointed The Lucre Group to be its UK agency.

Wonderhood Studios has been appointed as Starling Bank's creative agency.

Antstream Arcade has hired Threepipe to help drive awareness and growth for its monthly subscription service.

APAC wins

Ikea Southeast Asia has named TBWA\Singapore as its new creative agency after an intensive search which started in May this year.

Americas wins

Kraft Heinz has appointed global brand consultancy Brand Central to handle outbound licensing and expand its brands into new lifestyle and food and beverage consumer product categories.

Bojangles has appointed EP+Co as its lead creative agency.

Reviews

KFC has put its media planning and buying account up for review.

Launches

Shopee has opened a new regional headquarters in Singapore at Kent Ridge.

Prophethas opened a Singapore office.

San Francisco-based Eleven has opened an office in Chicago.

Got a story or tip for Business on the Move? Send your acquisitions, reviews, account wins and launch news to imogen.watson@thedrum.com.

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