Window furnisher Thomas Sanderson sponsors ITV drama Deep Water

Thomas Sanderson are behind sponsorship series of idents for ITV drama.

Premium window furnishing specialist Thomas Sanderson will sponsor ITV's Deep Water drama, which premieres this Wednesday and stars Anna Friel.

With a campaign created by Manchester-based agency Refinery and produced by MediaCity’s Chief, the team compiled a series of sponsorship idents for the series.

The sponsorship was negotiated by MediaCom Manchester.

The films show consumers that Thomas Sanderson's collection of luxury curtains and blinds can create ambience in any room, while also showcasing the brand’s revolutionary Powerview technology - which allows blinds to be opened and closed with mobile phone app and voice control.

Deep Water will be on air for six weeks, starting from August 14. The series has been adapted from the Windermere series of novels by Paula Daly and is set against lake Windermere, following the lives of three women who try to do their best for their families, despite the often messy repercussions.

The series will also be available to stream on ITV Hub as well as on Sky and Virgin.

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