With the festival season upon us, Three UK has brought back 'Gram Invaders' - an interactive 8-bit video game found exclusively on Instagram.
Created and developed by Gravity Road, Gram Invader's vibrantly toned 2D style is a throwback to 80s video games.
The Insta Stories game follows a purple-haired character who is attached to her mobile device. The aim of the game is to make it through various levels of obstacles without her having to break attention from her screen.
Anyone who's been to a festival knows locating friends in the chaos of tents and stages can waste a lot of time. The game recreates this chaos.
Live on Three UK’s Instagram channel from today (9 August), 'Fest Finder' players must navigate the girl to her friend at the Lady Leshurr gig - however, her friend keeps moving on from whether she promised she would be.
On her way, she must overcome stranded tents, pissy loos and bad weather, without looking up from her phone.
And if players of 'Fest Finder' screenshot and DM the hidden emojis hidden in the game, they could win £250 to spend on festival clothing.