With Cannes Lions well and truly behind us, some may think that there’s little excuse to drink rosé and listen to creative luminaries discussing the state of creativity and its future. That’s where you are wrong. The industry is evolving at such a pace, that we need to continue this conversation.
The Drum in partnership with Adobe Stock is hosting a Creative Rumble where top industry creatives will go head-to-head to debate the future of creativity.
Come join us at WeWork Times Square in New York City, where creatives from R/GA and FCB New York will be challenged to a ‘Rumble’ where they will be given a creative theme each to speak on for 2 minutes each. The audience crowns a winner at the end. The Drum Rumble will be followed by a panel discussion to explore the crisis in creativity.
The first of the Creative Rumbles was held in London on 25 July with creative teams from McCann London and AMV BBDO.
The New York Creative Rumble will include FCB New York's executive creative director, Gabriel Schmitt, and R/GA's group executive creative director, Erin Lynch. Schmitt and his agency came up with the much-awarded Whopper Detour for Burger King. Lynch is responsible for leading a creative team of copywriters, visual designers and experience designers, for multiple accounts including Verizon, Planned Parenthood, Girl Scouts, and Uber. Lynch recently co-led the work R/GA did for Dupont.
The creatives will also explore learnings from Cannes Lions 2019, how to put them into practice tomorrow, and offer tips for others on implementing ground-breaking ideas into their campaigns.
According to William Allen, vice president of community products at Adobe, “Our reality today has been shaped by the creative work of yesterday. So to understand what lies ahead for all of us tomorrow, look to the creative community.”
The panel will also include William Allen, vice president of community products at Adobe. The session will be moderated by The Drum’s creative works editor, Kyle O’Brien.
Register your interest in the event here and pencil Tuesday July 30th in your diary