Modern Marketing

Harrods top marketer Amanda Hill to resign after just 18 months in the job

By John Glenday | Reporter

Harrods

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harrods article

July 23, 2019 | 3 min read

Harrods marketing chief Amanda Hill has tendered her resignation after serving just 18 months in her role as the stores first ever joint chief marketing and customer officer.

Citing family commitments for the change of heart Hill announced that she will cut ties with the upmarket department store in November to rejoin her family in the US.

Over her short tenure Hill has been credited with placing marketing, insight creative content at the heart of the venerable retailer’s business strategy, helping to place the customer at the heart of its operation.

Harrods

Harrods top marketer Amanda Hill tenders her resignation after just 18 months Harrods marketing chief Amanda Hill has tendered h

This was achieved by Hill successfully establishing a committed management team spanning the related divisions of marketing and communications, creative and editorial, visual merchandising, partnerships, customer services, customer insights, digital strategy, performance marketing, personal shopping and concierge.

Hill landed the role in May last year amid much fanfare having crossed the pond from A&E Networks in New York. Harrods has already begun the process of finding a direct replacement for Hill.

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Harrods is a luxury department store located on Brompton Road in Knightsbridge, London. It is now owned by the state of Qatar.[1] The Harrods brand also applies to other enterprises undertaken by the Harrods group of companies including Harrods Estates, Harrods Aviation and Air Harrods, and to Harrods Buenos Aires, sold by Harrods in 1922 and closed as of 2011. 

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