KWT Global has promoted agency co-founder Gabrielle Zucker as its president with immediate effect, rewarding 14-year career at the company during which time she has served as executive vice president and global managing director.
In her new role, Zucker will assume responsibility for staff leadership, business development and operations at KWT’s offices in New York, London and Toronto while continuing to manage the company’s brand portfolio and cross-border client relationships. Zucker will also serve as a conduit between regional managing directors and CEO Aaron Kwittken.
Kwittken commented: “Gabrielle has been the most instrumental person in the founding of our agency. Her contributions helped propel our global growth, and her award-winning client work earned us numerous, prestigious accolades over the years. I can’t think of a better partner to help me lead KWT Global.”
Zucker added: “I have been truly lucky to be a part of the agency’s story since day one and couldn’t be prouder of our incredibly talented team, which has solidified our position as one of the industry’s most unique and respected brand and PR consultancies.”
Earlier this week, Kwittken, a regular contributor to The Drum, offered his views on the burgeoning industry trend of brand purpose from companies such as Patagonia and Unilever.
KWT Global is the brand strategy and communications arm of MDC Partners.