George P. Johnson goes after kiwi clients with Auckland office launch

GPJ expands APAC operations with office launch in New Zealand

Experiential agency George P. Johnson (GPJ) has launched an office in New Zealand appointing Tomaz Kljakovic as country manager.

The Auckland office will service the agency’s existing clients in the market, including IBM and Amazon Web Services (AWS), and will also look at new business development for New Zealand companies and brands.

Kljakovic will relocate to Auckland from GPJ’s Sydney office, where he ran the Australian business development team. Prior to his time at GPJ, Kljakovic held senior national and regional roles including national sales manager for IMG Culinary, and regional account director at Zomato.

The launch of GPJ’s New Zealand office follows the recent acquisition of an Auckland agency Darkhouse, by GPJ’s parent company Project Worldwide and the two agencies are already working in collaboration.

Ben Taylor, CEO Asia Pacific, Project Worldwide, said “It makes perfect sense to formally launch GPJ into the New Zealand market.

“We are seeing exciting growth in exports by New Zealand brands and increasing interest in New Zealand as an experiences destination from clients globally.

Caleb Bush, senior vice president and managing director of GPJ ANZ and managing director of Project ANZ said: “The time is right to expand our creative services network in the form of an Auckland office, with strong growth and momentum in our ANZ operations and in regional and global clients visiting and doing business in NZ.

"The opening of the new International Convention Centre in Auckland and an impressive roster of international sporting and political events slated for NZ will create even more opportunities for GPJ, our clients and the country to shine on the domestic and world stage.”

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