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Comscore chief operating officer Kathryn Bachmann joins exec exodus

ComScore chief marketing officer joins exec exodus / ComScore

Comscore has confirmed the boomerang resignation of chief operating officer Kathryn Bachmann just one month after arriving at the analytics firm, a role it does not intend to replace.

Bachmann had only been appointed to the role as recently as 17 April, having earlier arrived at Comscore in February as chief commercial operations officer, before quitting the role on 29 May.

The departure extends a run of such exits last month with Comscore’s VP of strategy, operations and corporate strategy all rushing for the exit door in that month al.one.

Frances Quattrocki, Comscore’s director of corporate events, said: “These are normal ebbs and flows of business, as we continue to provide our customers with excellent products and services.”

Comscore has been engaged in a bout of corporate musical chairs since the abrupt departure of former CEO Bryan Wiener in March over a disagreement on strategy, sparking the immediate resignation of president Sarah Hofstetter.

Wiener carried the dubious accolade of having been the fourth CEO departure to be weathered by Comscore in just five years.

The embattled media company has been seeking to get its house in order in the wake of government investigations and poor financial performance, recording a net loss of $159m in 2018.

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