Ewen Sturgeon makes agency comeback as Wunderman Thompson Europe and South Africa CEO

In the role, Sturgeon will oversee the strategic growth of the business and operations in Europe and SA / Wunderman Thompson

Ewen Sturgeon is returning to agency life as chief executive of Wunderman Thompson for Europe and South Africa.

The former DigitasLBi international chief executive left Publicis Groupe last July, suggesting that after taking a few months off he would be looking outside the ad industry for his next full-time position.

Now, from 7 May, he will report into Mel Edwards, the global chief executive of the newly-merged WPP agency.

In the role, Sturgeon will oversee the strategic growth of the business and operations across the European and South African regions.

Prior to joining Wunderman Thompson, Ewen was chief operating officer of Publicis.Sapient for their EMEA region, where he helped lead the integration of DigitasLBi, SapientRazorfish and Sapient Consulting Assets across Europe.

Before that, he was boss of DigitasLBi International for over four years, where he helped grow the European business to double digits.

On being appointed, Ewen Sturgeon said: "I've said before that 'going forward, the ownership of actionable data and the strategic, organizational, technical and cultural chops to leverage this as a competitive advantage, will be central to the success of any brand.'

"Wunderman Thompson has everything a modern agency needs and more. They are doing things differently in today's ever-changing market, and I was impressed by their approach to business growth and ability to help clients' future proof the way they engage with customers. Wunderman Thompson’s offerings is the reason I am returning to agency life and couldn’t be more excited for this journey."

As chief exec of Europe and South Africa, Ewen will oversee 6,500 employees across 76 offices.

The agency just revealed a new leadership team in China, appointing Carter Chow to lead the country.

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