The Partnership behind three-year marketing campaign for Midlands College

The Partnership's managing director, Carolyn Smith, pictured far-right welcomes the agency's new client wins.

Marketing agency The Partnership has been awarded a competitive tender from North Warwickshire & South Leicestershire College (NWSLC) to complete the competitive design and delivery of a new three year campaign for the school.

The campaign initiatives will be communicated across mail, print, digital and social media to target the different desired audiences.

NWSLC’s marketing manager, Anita Ladva-Cheung, said: “Our design and marketing agency is an integral part of the college’s recruitment strategy; TP showed how they can deliver integrated campaigns with far-reaching goals and we knew immediately that the team from TP shared our vision.”

This win follows a string of successes for the agency, since it joined London-based marcomms firm First Marcomms Group (FMG) eight months ago. Other local clients include Dudley Building Society, Scrivens Opticians, and blue-chip national clients like Utmost Wealth Solutions, Unipart and HSBC. Bullion merchants Group International and global healthcare giant IQVIA have also recently joined The Partnership’s varied client base as well as couriers JetExpress, Office Broker, Dudley Metropolitan Borough Council, facilities management group EMCOR, Wyboston Lakes Conference Centre and asset disposal experts ADS.

TP managing director Carolyn Smith said: “The Partnership is a design and marketing agency with offices in the West Midlands and London. Joining FMG gave the team at TP a big boost plus access to international expertise that has enabled us to pitch and win – adding around £500,000 to our billings in only six months and a strong pipeline.”

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