Tangent appoints new business director

Tangent welcome George Read, pictured right, as its new business director.

Digital experience agency, Tangent, has welcomed George Read to the company as its new business director.

Read joins following a number of new business wins at Tangent including global law firm Taylor Wessing and the UK provider of air traffic control, NATS. He will work alongside the newly formed senior management team to grow existing accounts as well as work on new business opportunities.

Prior to the role, Read held stints at creative technology agency, Rehab, and brand commerce agency, KHWS.

Tangent's CEO, Oli Green, said: “George has a proven track record in understanding client challenges having worked in partnership with world-class brands such as Google, Nike and HSBC. His hunger and passion for design & technology make him a fantastic fit for Tangent. I am truly excited to work together."

Read added: “I’m thrilled to be joining Tangent at what is a very exciting time for the agency. Oli has brought together a genuinely first class senior management team and I’m looking forward to working with them all to continue building on the momentum of the last few months.”

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