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TBWA Paris Brexit Ads We Like

Ads We Like: TBWA's French frogs croon 'don't leave me now' to Brexit Britain

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By John McCarthy, Opinion Editor

April 4, 2019 | 2 min read

TBWA\Paris is really sad about the UK leaving Europe.

Frogs Against Brexit

With the Machiavellian maelstrom that is Brexit befuddling parliament, the agency has created a froggie film telling the world how much France will genuinely miss the UK.

To show how 'sad and empty' the French will be after a Brexit, two frogs, one manning a piano, the other a brassy-surprise, lay down a ballad of love – a not-so-note-perfect rendition of Supertramp's 'Don’t Leave Me Now'.

'Frogs against Brexit' was produced by TBWA\Else and mixes real-life footage on a French cliff with 3D-generated frogs, complete with detailed warts and webbed fingers.

The spot concludes with a shot of the White Cliffs of Dover in the distance and the call to action: #StopBrexit.

Vote for the campaign in The Drum's Creative Works.

Frogs Against Brexit

Overall Rating 5/5

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TBWA Paris Brexit Ads We Like

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