Integral Ad Science (IAS) has promoted Laura Quigley to take on the vacant role of managing director for its South East Asia (SEA) office.
Quigley, previously the director of publisher solutions in Asia Pacific, takes over from Niall Hogan who parted ways with IAS in February after six years with the business.
In her new role, Quigley will work with brands, agencies, publishers and technology partners. She will be based in Singapore and will report to Stephen Dolan, the managing director for APAC.
"To accommodate our growth plans within the region we are rapidly expanding our team across multiple functions and have relocated to a larger space in Singapore. I am thrilled to have Laura move to Singapore and head Southeast Asia operations,” said Dolan.
“She will lead the growth proposition for IAS in the region and has a track record of building strategic partnerships across the markets. Her knowledge and experience in navigating the business complexities within the ad tech space make her the ideal person to lead the team and help build the full-service structure for meeting clients’ business challenges in the region.”
Quigley joined the company in 2016 as sales director after working in London at Google and ZenithOptimedia. She started her career in New Zealand where she worked for a local publisher NZME.