The Drum Recommends: Commended Advertising

The Drum Recommends: Commended - We Are 778 Branding, Print Design, Website Design & Development for Mobile Bar Service

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By The Drum Recommends, Analyst

March 12, 2019 | 2 min read

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The Drum Recommends: Commended is highlighting We Are 778 agency who helped with Branding, Print Design, Website Design & Development for Mobile Bar Service For Tom's Bars.

In this series, we explore the finest work created by The Drum Recommended agencies. We will highlight top case studies to guide and inspire you in your journey to select a new agency relationship.

Last year the Recommended Agency Register (RAR) was rebranded as The Drum Recommends to bring it in line with owner The Drum. It remains committed to partnering brands with the correct agency using data and unique industry expertise.

Formally Tom’s Bespoke Bartending Co., Tom’s Bars remains renowned for supplying a professional and premium mobile bar service, across Dorset and Hampshire. Our design team were tasked with creating a brand mark that continued to promote Tom’s Bars and its subsidiaries as ‘a premium, high-end service’ via a specific visual styling.

The project

The commissioner requested a brand mark evolution that presented visible type hierarchy – displaying the brands moniker foremost, with subsequent services interchangeable below this. This maintained a semblance of brand affinity within each and every logo version.

The Result

The result was a brand mark that sported clean lines and symmetrical build – promoting elegance and professionalism. This brand voice was filtered through all subsequent marketing material, including a new bespoke service website, printed menus and bar paraphernalia.

To find out more about We Are 778 agency visit their The Drum Recommends profile.

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