‘Radical’ women tell employers to listen and be flexible

To mark this year’s International Women’s Day, design and innovation agency Big Radical has interviewed four leading female professionals from the digital marketing industry on the subject of ‘being radical in business’.

Answering questions such as ‘Is radical behaviour easier for men or for women in business?’ are Lara Burns, chief digital and technology officer at Age UK; Carin Campanario, head of UX /UI Design at GripAbl; Shelly Frame, Etch Group commercial director; and April Taylor, managing director and consultant at At London (formerly head of marketing at The Shard).

Watch the video to see these women tell their employers to listen and be flexible.

Based in Clerkenwell, London, Big Radical is part of the Etch Group.

Join us, it's free.

Become a member to get access to:

  • Exclusive Content
  • Daily and specialised newsletters
  • Research and analysis

Join us, it’s free.

Want to read this article and others just like it? All you need to do is become a member of The Drum. Basic membership is quick, free and you will be able to receive daily news updates.