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The Drum Recommends: Commended - Mechanised Build Bespoke Website For Award Winning Hair Salon

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By The Drum Recommends, Analyst

March 6, 2019 | 2 min read

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The Drum Recommends: Commended is highlighting Mechanised who redesigned and developed a new website for hairdressers The Leading Edge.

In this series, we explore the finest work created by The Drum Recommended agencies. We will highlight top case studies to guide and inspire you in your journey to select a new agency relationship.

Last year the Recommended Agency Register (RAR) was rebranded as The Drum Recommends to bring it in line with owner The Drum. It remains committed to partnering brands with the correct agency using data and unique industry expertise.

The Leading Edge is an award-winning chain of hair and beauty salons, based in Greater Manchester. They offer a full range of treatments including hair, nails, waxing, tanning and male grooming, in their spacious and relaxing salons.

The Leading Edge is well established in Hyde and has recently opened their second salon in Stockport. Due to expansion, they wanted a new website to reflect their new direction and locations.

Their old website was built using an off-the-shelf template and was difficult for customers to navigate.

The Brief

- Redesign and develop a new website

- Mobile-friendly

- Easy to navigate with a clear user journey

- Separate areas for salon locations

- Easy to update

The Solution

The new website is built on Craft CMS, allowing the client to update their website quickly and easily, with new offers, services, staff and news articles. The website is split between Group, Hyde Salon and Stockport Salon, allowing visitors to quickly find their local salon and the services it offers.

To find out more about Mechanised agency visit their The Drum Recommends profile.

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