Stay ahead – join The Drum+

Jackson’s Art Supplies appoints Xigen for Magento 2 move and website redesign

The redesign work will focus on improving the responsiveness, the customer checkout and their international web presence.

Jackson’s Art Supplies, a global online supplier of fine art materials, has engaged Xigen to redesign and replatform its website from Magento 1 to Magento 2.

The primary objectives of replatforming are to ensure that Jackson’s ecommerce offering can keep pace with and support its strong global growth and to facilitate website performance improvements in the years to come. In addition, as part of the project, Xigen will be integrating the Magento 2 platform with Jackson’s back office warehouse management system – Orderwise – to aid their logistics and internal processes.

Xigen’s website redesign work for Jackson’s will focus on improving the responsiveness of the site, the customer checkout and their international web presence. The replatforming is set to be complete and the redesigned website set to go live during summer 2019.

Xigen, a full service, creative digital design agency offering web design, ecommerce and online marketing services, has worked with Jackson’s on a number of digital projects over the last eight years.

Gary Thompson, managing director at Jackson’s Art Supplies, commented: “Xigen has added exceptional value to our ecommerce business over the years, so it was an easy decision to appoint them to handle our move to Magento 2, along with additional website redesign.

“We’re confident their work on our replatforming and website design will play a key role in helping us to drive global sales, as well as provide a platform that will help us to successfully scale up our business worldwide in the years to come.”

Mark Fitzsimmons, managing director at Xigen, said: “It’s been a privilege to support Jackson’s on their ecommerce journey to date and play a vital role in helping to drive their growth online. We’re looking forward to continuing our successful relationship by delivering the replatforming and website redesign in line with their objectives.

“With Magento 1 not being supported from June 2020, combined with Jackson’s fast growth, now is the time for the business to embrace the benefits of Magento 2 with its improved speed, streamlined checkout, backend performance, scalability, reliability and security. Also, with the significant amount of data migration and other work required to move from Magento 1 to 2, it’s important to use this as an opportunity to improve the front-end design of the website to make sure it continues to remain standout and highly responsive.”

Xigen works with clients including Thomson Reuters, Epson, Capita, Dunelm, Oxfam, UNICEF, Audi, Sage, Honeywell and Plantronics.

By continuing to use The Drum, I accept the use of cookies as per The Drum's privacy policy