As part of The Drum, winning one of these awards would guarantee you a huge profile as we'll shout out about your amazing work.
Chairing the all-star judging panel is Phillipa Snare, Facebook's EMEA head of global business marketing. This year's judges includes the likes of Just Giving, Birds Eye, Stylist, Daily Mail, ZPG, Yo Sushi, Volkswagen, Microsoft, Mastercard and Sky.
"Work that is underpinned by a clear-sighted approach and combines strategic and executional creativity will always stand out to me," said jury member Dru Ryder, brand communications manager at the Daily Mail.
"Have a clear narrative that showcases why the work was instigated. Show the insight-driven thinking that arrived at the campaign idea and what was learned along the way. Show just how ambitious, well-defined targets were met or exceeded."
Following are five members of the judging panel.
Just Giving
Danny Denhard
director of growth
Danny Denhard is director of growth at JustGiving and is part of the leadership team helping to drive growth and shape the company's future. Denhard is particularly passionate about crowdfunding and its potential to grow the world of giving and connecting more people together. With over seventeen years' experience both agency side and in-house, Danny enjoys unpicking the latest algorithmic update and is passionate about coaching and mentoring future marketing and growth leaders.
What makes an award winner for me, is people who challenge us to stop thinking and start feeling. I really look for powerful campaigns that have real impact and makes us take some sort of action. Lastly, I like entries who take the time to explain the what and the why.
Daily Mail
Dru Ryder
brand communications director
Dru Ryder has responsibility for the brand communications of the Daily Mail. This includes the brand strategy, marketing and creative output across a range of different mediums, primarily including print and ATL. Through her time at DMG Media, Ryder has worked with fantastic creative and media agencies, to promote the brand role of the Daily Mail and has recently overseen the refocus of the brand, launching a new brand expression and creative strategy.
I'm currently interested in brands that are using advertising to guide consumers in these times of uncertainty, whether that is fake news, social media or Brexit and injecting some clarity or direction.
Birdseye
Steve Challouma
marketing director
Steve Challouma is marketing director for the Birds Eye, Aunt Bessie's and Goodfella's brands in the UK. He has spent over 20 years in the FMCG industry, starting his career at Unilever where he spent 10 years - and working his way through a range of international and local roles at Birds Eye. In the last two years he has been leading the team responsible for driving the turnaround of the Birds Eye brand in the UK– and has also recently added the Goodfella's Pizza and Aunt Bessie's brand to his portfolio, following acquisitions in 2018. He is a passionate advocate of frozen food and its relevance for modern lifestyles, and is a strong supporter of CSR initiatives such as the Marine Stewardship Council, the Veg Power initiative and the recently accounted Plastics Pact.
In a world in which marketing investments are increasingly being scrutinised, the entries need to demonstrate flair, brand impact and critically, the commercial success delivered.
Stylist
Sophie Robinson
chief marketing officer
Sophie Robinson is the chief marketing officer at The Stylist Group. Robinson oversees the planning, development and execution of all media, marketing and events, including the success story that is Stylist Live.
The marketing world has had to adapt to a constantly evolving landscape and is experiencing dynamic change, and so it will be interesting to see how brands are innovating and diversifying their content. With this in mind, I look forward to seeing the unique entries this year and being part of the panel.
ZPG
Gareth Helm
chief marketing officer
Gareth Helm is the chief marketing officer for ZPG, the parent company of Zoopla, Prime Location, uSwitch, Money and a host of B2B brands. ZPG is rapidly growing both organically and through acquisition and Gareth's task is to make the brands key destinations for household decisions. Before joining ZPG, Helm was brand director at MoneySuperMarket where his last campaign was the Epic Strut. He has had previous FMCG roles with Unilever, Mars, Nestle and Innocent Drinks. He has also worked in start-ups and developed and launched Bear Snacks for Urban Fresh Foods and is currently non executive director for Tails.com, the award winning personalised pet food business.
Having the opportunity to stand back and review the world of marketing is a privilege. I'm looking forward to seeing great ideas,brilliantly executed and not propped up by big spends."
The deadline for The Drum Marketing Awards has now passed but you can still enter by applying for an extension. Please contact awards manager, Laura Gregson for more details.
