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Subway hunts new CMO as Joe Tripodi retires after three years

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By John McCarthy | Media editor

January 9, 2019 | 3 min read

Subway chief marketing officer Joe Tripodi has announced his retirement, vacating the role at the global sandwich franchise.

After a forty-year marketing career spanning Mobil Oil, MasterCard, The Bank of New York, Allstate and Coca-Cola, Tripodi is to stand down.

He served as CMO of Subway from January 2016, joining from Coke at a time when the firm was embroiled in the PR fallout of the imprisonment of former spokesman Jared Fogle.

Subway

Subway CMO Joe Tripodi retires after three years in the role

The Harvard and London School of Economics graduate oversaw a rebrand and new positioning of the brand back in 2016.

Subway has confirmed to The Drum that Roger Mader, co-founder and managing partner of strategic marketing agency Ampersand, will serve as acting CMO.

It said it will continue the search for a permanent global CMO to fill the role.

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