Kellogg names Gail Horwood as first North American CMO
The Kellogg Company has promoted its senior vice president of integrated marketing to the newly-created role of chief marketing officer, North America.
Horwood named chief marketing officer, North America for Kellogg's
Gail Horwood announced she would be taking up the top marketing position in a post on Twitter. Kellogg confirmed the job was a new one for the company.
Kellogg’s chief growth officer, Clive Sirkin, announced his departure from the company last month. His role will be filled by chief revenue and e-commerce officer, Monica McGurk, AdAge reported.
Horwood previously led the company’s integrated marketing strategy across experience planning, media, CRM, design, shopper marketing and digital in a senior vice president role.
She joined in early 2017 from Johnson & Johnson, where she led the company’s worldwide digital strategy from 2010.