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The Biz Dev 100: Raj D'Arcy, business development manager, Selligent Marketing Cloud

Welcome to The Biz Dev 100, powered by The BD 100, which aims to recognize and celebrate important role played in the media and marketing industry by those who source and bring in new customers and keep the fortunes of businesses on track.

Raj D'arcy

Below is Raj D'Arcy, one of those at the top of their field who work in the UK biz dev sector.

Name: Raj D'Arcy

Job Title: business development manager

Agency: Selligent Marketing Cloud

What were your highlights of last year?

Being on the winning team for deals with Tesco, Autotrader and Matalan

What has been your most memorable win - and why?

Tesco- this was a long and extensive process that covered every possible area of the business.

How would you describe your approach to business development?

Consultative, collaborative, and concise

What is the best piece of advice you’ve ever been given?

The customer isn’t always right

What would be your number one tip to anyone starting in business development?

Learn how to research quickly and effectively- there are thousands of tools to help!

What is your new business soundtrack?

Soundtrack?! Normally throwback Thursday playlist on Spotify!

Brands looking to appoint a new agency should look to The Drum Recommends for help. The Drum Recommends offers reviews of agency partners by their own clients to offer insights to the rest of the industry when hiring.

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