The Drum Awards for Marketing - Extended Deadline

-d -h -min -sec

Author

By Taruka Srivastav, Reporter

November 20, 2018 | 1 min read

Aldi highlights how Australians warmly treat the unexpected guest every year at Christmas.

The mythic spot created by BMF showcases how Santa after being stranded in a village in Australia takes on to the local life and bonds with local people.

Santa is seen enjoying horse riding, searing sheep and eating a meal with everyone.

For its out of the world festive magical elements, The Drum’s readers voted the campaign the APAC Creative Work of the Week. See the work by clicking on the Creative Works box below.

To vote for next week’s APAC Creative Work of the Week, visit our latest APAC Creative Works here. To keep up-to-date with all the advertising, design, and creative projects from around the globe, visit our Creative Works homepage.

Aldi: Santa Crashes Christmas by BMF

By Aldi

Overall Rating 5/5

Vote now
Creative Christmas

More from Creative

View all