Music Marketing YouTube: Re:View Christmas

YouTube Re:View – celebrating Christmas, comics and Prince Charles

By Olivia Atkins, Writer

November 16, 2018 | 5 min read

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 YouTube Re:View

Welcome to the YouTube Re:View, a weekly listing of the most talked-about YouTube videos in the UK, brought to you by The Drum. This week Christmas comes early as we look at Sainsbury’s seasonal spot, in between remembering Marvel legend Stan Lee and celebrating Prince Charles’ 70th birthday. Also keep an eye out for GoT’s final season trailer – no spoilers revealed – and Panic! at the Disco’s reimagined track for The Greatest Showman album.

YouTube Re:View – Celebrating Christmas, comics and Prince Charles

YouTube Re:View – Celebrating Christmas, comics and Prince Charles

The Big Night | Sainsbury's Ad | Christmas 2018

It wouldn’t be mid-November without some chatter around the Christmas campaigns, so without further ado, we bring you Sainsbury’s Christmas ad, The Big Night. Although there was some dispute as to how closely it mirrored John Lewis’ Bohemian Rhapsody spot released in September, it’s still a very endearing contender that will have you very nearly reaching for the tissues.

(View Count: 1,892,310*)

Marvel Remembers the Legacy of Stan Lee

Following the death of comic book writer Stan Lee on November 12th, a commemorative spot taps into the effect that the iconic author had on his fans, the creative industries and the world. Using photo and film montages of Lee in interview, traipsing the red carpet and collecting awards on stage, it’s clear how much his work resonated with others. So, raise a toast to Mr Lee – “the heart of the Marvel universe!”

(View count: 4,138,829*)

#ForTheThrone | Game of Thrones (HBO)

Calling all Game of Thrones’ fans, who will delight in the new HBO ad that announces the series’ final season that premieres in April 2019. Filled with bloody battles and bold betrayals, there’s no question in our mind that it will be an epic closing season; who knows where the plot will go.

(View count: 2,985,545 views*)

Happy birthday grandpa! Charles is pictured with his dynasty to mark his 70th birthday

A picture says a thousand words as this snap to mark Prince Charles’ 70th birthday clearly proves. Although the voiceover in this clip from The Tig is rather painful to listen to, the happiness and radiance in the photo of Charles with his immediate family – complete with grandkids – is not. Although the prince was required to fulfil various Royal duties on his actual birthday, the Queen held a private party in his honour that evening at Buckingham Palace.

(View count: 125,700 views*)

Panic! At The Disco - The Greatest Show [from The Greatest Showman: Reimagined]

Following the success of last year’s musical film, The Greatest Showman, this year a reimagined album is being released ahead of Christmas. The title track off the album is performed by Panic! at the Disco, while other artists featured include Pink, Kelly Clarkson and Jess Glynne. If you’re stuck for Christmas presents ideas, this would definitely go down a treat.

(View count: 5,937,817 views*)

The Devil Wears Prada meets 73 Questions with Vogue

Hands up, who loves The Devil Wears Prada? Here’s a treat from team Vogue. Emily Blunt (one of the original actresses from the movie) takes us on a tour round Vogue HQ in NYC – Anna Wintour was OOO – for a special edition of 73 Questions. Expect your favourite one-liners, familiar faces, and that one burning question: Which belt? Because they are both so different.

Emily blunt

(*all view count numbers, correct at time of publication)

Never miss a beat with the week's top videos on YouTube UK. Tune in next Friday for the next line-up.

Can’t wait? Get YouTube Re:View delivered straight to your inbox and visit Think with YouTube to find out why YouTube is more than just viewers.

Music Marketing YouTube: Re:View Christmas

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