Rugby player Jonny Wilkinson and O2 have joined forces to unveil a new rugby union Skill for Alexa-enabled devices.
The Alex skill, named ‘Wear the Rose with O2’ will launch ahead of the Quilter Internationals this autumn and feature exclusive content from Jonny Wilkinson, including his thoughts on the England squad, pre-match predictions and his post-match review. There will also be a England Rugby Podcast: O2 Inside Line, with host Vernon Kay.
According to O2's statement, the skill arrives following recent research revealing that one in 10 households in Britain now have a digital home assistant with 48% of UK homes predicted to have a voice device by 2022 . It will be trialled during the four upcoming Quilter Internationals with a view to developing it further ahead of the 2019 Six Nations and next summer’s Rugby World Cup in Japan.
Wilkinson said: “I’m really excited to be part of the brand new ‘Wear the Rose with O2’ Skill for Alexa, where I will be sharing my take on the Quilter Internationals for England Rugby fans. Whether they'll be watching the games at Twickenham at home with family or out with friends, they can start their match day with a few thoughts from me straight into their living room.”
Gareth Griffiths, head of sponsorship, O2, added: “We are always looking for new, exciting and innovative ways to get fans behind England Rugby. The growth and increasing popularity of voice assistant technology will have a huge impact across all areas of sport so we’re delighted to be working with Jonny, bringing fans even more exclusive Wear the Rose content.”