Bournemouth-based creative agency Salad is opening its first satellite office in Soho, London.
With a number of key clients based in London and surrounding areas, the expansion is part of the 17-year-old agency’s strategy to nurture and grow relationships.
The agency's head of marketing and communications, Fleurie Forbes-Martin, will relocate to London and, from November 7, will be based at private members club The House of St. Barnabas, on Greek Street.
Forbes-Martin said: “We want to work with brands that truly place customers at the heart of everything they do. It’s important to us that our clients take pride in their appearance because we understand that every brand touchpoint is part of their customers’ experience, and this is where we as an agency have deep experience and add significant value.
"We've always believed in the value of our seaside headquarters from a creative perspective, but there's no doubt that London is where it's at for new business development. Having a satellite office in the heart of Soho, home of the creative industries, will undoubtedly open new doors for Salad. The House of St. Barnabas is a great location and fits well with our way of working - profits from the private members' club are invested to an initiative to retrain homeless people in new skills."
Salad founder and principal, Arabella Lewis-Smith said of the launch: “Committing to a presence in London has long been a desire of ours. Having introduced highly experienced brand and agency-side talent into the team and reaped the rewards, this is a fantastic time to broaden our horizons. While London’s creative and digital scene is extremely competitive, we will now have the ability to work closer with clients whilst remaining a primarily ‘out-of-London’ studio. The advantage to both our retained and potential clients in unmistakeable. We look forward to opening some exciting conversations in the weeks and months to follow.”
Salad works with clients including Commonwealth Games England, House of Garrard, Olives Et Al, Mitchells & Butlers and Clipper Race.