Havas India aims to bolster its growth strategy and leadership with the appointment of Rana Barua as CEO.
In his new role Barua will be responsible for Havas India’s transformation and growth, with a focus on collaboration and partnerships, new business momentum, and building and leading teams.
Prior to this, Barua held CEO roles with Contract India, Creativeland Asia, and worked with agencies like Ogilvy, Rediffusion Y&R, McCann, JWT and held leadership profiles in leading radio stations, such as Red FM and Radio City.
Barua will report to Vishnu Mohan, chairman and CEO of Havas Group, India and Southeast Asia, and will work closely with the existing leadership teams.
Mohan said: “Rana’s appointment is a key milestone in the Group’s ongoing efforts to build agile teams and integrated structures to deliver the most impact for clients. Rana is an ideal candidate as his expertise will build on what we have already achieved in India and take Havas Group India forward in its next phase of growth and expansion.
"Not only will his leadership strengthen our integrated product but also facilitate the collaboration between Havas Group and other Vivendi companies – Universal Music, GameLoft, Daily Motion - to create a powerful marketing force, unique only to Havas Group in the market.
Barua said: “The growing complexity of platforms and channels calls for a multi-dimensional approach to marketing and advertising and the Havas Village model of collaboration and integration is exactly what clients are looking for. I am extremely excited to be a part of Havas Group’s futuristic agency model and looking forward to working with the team to start a new chapter for Havas Group in India."