UK Top Shazamed ads: Dior dives in with joyful Jennifer Lawrence
It's the simplest things in life that bring us joy. For Dior's latest ad, sampling The Rolling Stone' 'She's A Rainbow', actress Jennifer Lawrence, embodies the emotion by diving into a pool in slow motion in a flowy white gown, basking under the sun, kissing a lover underwater, swimming with jelly fish and drifting in a pool beneath the stars. The ad takes eighth place in this week's Shazam chart.
The Drum's Shazam chart tracks the number of times each ad has been Shazamed over the past week using the music identification app.
Another new entry comes from the BBC Creative with it's 'steptacular' launch clip for Strictly Come Dancing 2018. The ad features Marvin Gaye and Tammi Terrell's 'Two Can Have A Party', opening on a rainy evening outside a second-hand shop. A tatty pair of brogues have been abandoned but along comes a scarlet set of heels which attempts to strike up a dance with some stellar tap steps.
On the move this week is Boots, taking up sixth place and Sony Bravia's Leave a Light on stepping into third.
The latest marketing news and insights straight to your inbox.
Get the best of The Drum by choosing from a series of great email briefings, whether that’s daily news, weekly recaps or deep dives into media or creativity.
Sign upShazam Chart
Content created with:
Shazam Entertainment Ltd. is a British app development company that created an app that can identify music, movies, advertising, and television shows, based on a short sample played and using the microphone on the device.
Find out more