Decision Tech, the comparison technology and performance marketing group, has appointed Nick White as B2C sales and marketing director as the company aims to grow and develop its portfolio of B2C web-sites.
White will be responsible for Decision Tech’s broadband and mobile comparison site Broadbandchoices.co.uk, along with three mobile and recycling comparison brands: Sellmymobile.com, Comparemymobile.com and Mobilephonechecker.co.uk.
Prior to this, White held senior positions within the household comparison field including five years at uSwitch, as product and commercial director and managing director of the shopping and services divisions at Kelkoo. More recently, White founded Kelisto, a market leading Spanish multi-vertical price comparison solution based in Madrid.
White said of his appointment: “I’m really excited to join Decision Tech at the start of what is an incredibly important era for the business. It is clear the focus here has been constructing a very talented team with a real passion for the services they deliver via their own brands, and their partner network. I’m looking forward to being part of the next stage of this journey.”
Michael Phillips, CEO at Decision Tech, added: “Nick’s appointment to this brand-new role reflects our ongoing commitment to giving building our own digital marketing brands, as well as driving growth through our work with our B2B white label. We are excited to welcome Nick to the Decision Tech executive team”.”