SpotX announces new EU management board as Smartclip co-founders depart following merger

In February, SpotX announced that it had merged with sister outfit Smartclip to form a single global company operating under a joint management team.

Irina Petricek-Steiner, formerly RTL’s vice president of digital advertising and integration, will become general manager of operations in Europe and will be joined in making the move to SpotX by Kay Schneider as general manager of demand in Europe.

Léon Siotis, formerly managing director for UK and southern Europe will become the general manager of supply in Europe; and Thomas Servatius will become chief technology officer of European Broadcaster Solutions, having moved across as part of the Smartclip deal.

Mike Shehan, chief exectuive of SpotX, commented: “Our new management team brings an excellent combination of leadership skills and industry experience gathered from roles on both the demand and supply sides of the ad tech and television industry, and across multiple countries. They will complement each other, combining technical skills and a deep understanding of our products with business acumen and a customer-first approach.”

He added: “We are grateful to Jean-Pierre Fumagalli and Roland Schaber for their invaluable contributions to the success and fantastic growth of Smartclip, and we wish them the best for the future. Our new management team will build on their foundation, integrating our technologies and leading more than 220 staff in Europe working with thousands of advertisers to drive cross-screen video ad serving and monetisation for premium broadcasters and publishers.”

Both departing Smarclip co-founders will remain on board as advisors and employees of the company until the end of the year.