Marketing Ad Council News

Ad Council’s 65th annual public service award dinner to honor IBM CEO Ginni Rometty


By Kyle O'Brien | Creative Works Editor

July 18, 2018 | 3 min read

The Ad Council will honor IBM chairman, president and chief executive Ginni Rometty at its 65th Annual Public Service Award Dinner. Comedian, author and The Daily Show host Trevor Noah, will emcee the event, which will be held in New York on December 5.

Gini Rometty and Trevor Noah

Gini Rometty will be honored at the Ad Council dinner and Trevor Noah will emcee the event

Rometty will receive the Public Service Award for her longstanding dedication to philanthropy and social good, according to the Ad Council. Throughout Rometty’s tenure at IBM, the company has developed technologies that support community needs as much as they assist business needs. Recent efforts benefit veterans and teachers and create an education pipeline that will better equip future generations. Rometty has also empowered her teams to embrace social causes and public service at every level of the organization through volunteer opportunities, service corps and grants.

Under Rometty’s leadership, IBM is co-founding the Ad Council’s upcoming campaign designed to encourage young females to pursue their interests in STEM (science, technology, engineering and math), which is slated to launch this fall. Rometty also serves on the Council on Foreign Relations, Northwestern University’s Board of Trustees and Memorial Sloan-Kettering Cancer Center’s Board of Overseers and Board of Managers.

Attended by more than 1,500 prominent leaders from the media, advertising, tech and corporate communities, the Annual Dinner recognizes the industries and individuals who support the Ad Council and its public service campaigns. It is the organization’s largest fundraising event, raising a record-breaking $4.9m last year to support the Ad Council’s programs. This year’s event will be chaired by Linda Boff, chief marketing officer of GE, and chair of the Ad Council’s board of directors.

“The Annual Dinner is one of the most inspiring evenings for our industry, where we get together to celebrate the indelible impact of our collective work on behalf of critical social issues, including suicide prevention, diversity and inclusion and the opioid epidemic,” said Lisa Sherman, president and chief executive officer of the Ad Council. “We’re thrilled to honor Ginni Rometty and her extraordinary legacy of social good, with Trevor Noah as our emcee.”

The Ad Council has held its annual dinner, honoring corporate leaders for their contributions to public service, since 1953. To learn more and purchase tables and tickets, visit the Ad Council website.

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