Pitch Perfect Marketing

Virgin Group's Lisa Thomas & AMV BBDO's Dame Cilla Snowball to share new business experience at Pitch Perfect

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By The Drum Team, Editorial

July 16, 2018 | 3 min read

Virgin Group’s marketing chief Lisa Thomas and AMV BBDO’s chairman and chief executive, Dame Cilla Snowball will unite on stage at The Drum’s Pitch Perfect to discuss their various experiences when it comes to new business and building relationships between clients and agency partners.

cilla snowball_and_lisa Thomas

Dame Cilla Snowball and Virgin's Lisa Thomas to discuss new business experience at Pitch Perfect

The discussion, which will see Thomas, formerly group chief executive of M&C Saatchi, who is the global head of brand and managing director of Virgin Enterprises, and Dame Cilla take on the unique opportunity to relay their experiences of working with partners over their careers and how they successfully helped source and nurture new business within the marketing sectors at highly successful companies.

The conversation will be moderated by The Drum’s associate editor, Sonoo Singh and will take place later in the day during The Drum’s Pitch Perfect conference which aims to help agency owners better understand how to source, win and deliver for new clients.

Other speakers will include one of the winners of last year’s The Apprentice, Sarah Lynn who is set to talk about the business she is building, with the guidance of Lord Alan Sugar, Sweets in the City alongside several other discussions from differing points of view at brand client and agency-side.

Lynn spoke to The Drum recently about her views on new business pitching and how she sees handling such processes.

Further speakers will be announced in the coming weeks.

More details on The Drum’s Pitch Perfect conference can be found at the dedicated website with tickets available to purchase now.

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