Isobar appoints new senior vice president and global managing partner

Shawn B. Mishra, senior vice president and global managing partner, Isobar Commerce Practice

Digital agency Isobar, has appointed Shawn B. Mishra as senior vice president and global managing partner, Isobar Commerce Practice, where he will focus on driving Isobar’s global growth in experience-led, omni-channel commerce.

Mishra joins Isobar after spending 14 years at Cognizant Technology Solutions, where he was a vice president, leading the digital commerce practice. Prior to that, Mishra held eBusiness / commerce leadership positions at EDS and MCI Systemhouse. Mishra will report to Jean Lin, Isobar Global CEO and will be based in Isobar’s Chicago office.

Lin said: “We are delighted to welcome Shawn to our Isobar family, to drive the consistency and innovation of our global Commerce Practice, one of the most important elements in achieving successful customer-driven, experience-led digital transformation for businesses and brands. The reinvention of last-mile experience is critical for our client’s business and it is our commitment to continue innovating with our clients to bring brand inspiration and transaction closer together, at a global scale.”

Mishra added: “As customers march forward in their digital and experience transformation journeys, Isobar’s global presence and design and technology capabilities uniquely positions us to help our customers achieve success”.

Isobar is a global alliance solution partner for Adobe, is a Salesforce platinum cloud alliance partner, a Sitecore platinum implementation partner, and an enterprise Magento partner.

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