Bloomberg has scooped the Grand Prix at The Drum Online Media Awards 2018, for its work on TicToc. It has also won the Editorial Innovation of the Year and Social Media Team of the Year categories. Bloomberg's TicToc is the first global news network built for Twitter. It provides 24/7 coverage of breaking news, live events and top and trending general news.
Judge and editor-in-chief, HuffPost UK, Polly Curtis said: "TicToc is a beautifully simple idea that allows Bloomberg to be at the heart of the conversation, in a distinctively Bloomberg way. The design shouts Bloomberg, which telling the audience it’s doing something different. The use of Twitter is novel and appropriate. Exciting to see that there is still innovation on platforms we think we all know."
The team behind TicToc are: Catherine Taibi, head of social and audience development, New York; Claire Obusan, regional lead for New York; Owen Franks, regional lead for Hong Kong; Maggie Day, regional lead for London; Alex Gittleson, senior producer for weekends, New York; David Meyers, executive producer for breaking news and live events, New York and Mindy Massucci, global head of content.
Another big win of the night was BBC World Service English, scooping Outstanding Digital Team of the Year. Digital editor, Anna Doble and her team put social video, animated audio and a raft of new podcasts at the heart of the BBC World Service English digital mission when creating the bold and ambitious strategy.
Sponsor of the category and member of the judging panel, Bill Hagerty, co-chairman of the British Journalism Review said: "Good innovative ideas saw the site repositioned to attract a totally new demographic, targeting young females and widening its audience all within a year. The judges especially praised The Assassination, a stunning investigation into the murder of Pakistan’s former Prime Minister Benazir Bhutto."
CNN's 'People for sale' won the Breaking News Story of the Year award. In November 2017, CNN.com published an exclusive multiplatform report exposing slave auctions in Libya for the first time. Journalists Nima Elbagir, Raja Razek, Alex Platt and Bryony Jones uncovered never-before-seen footage of an auction in Libya where people were being sold for as little as $400 each.
Judge and Channel 4 News editor, Ben De Pear said: “'People for sale' was one of the most shocking and extraordinary stories of the century; slavery in the digital age, recorded by cameras and exposed by the brave reporting of CNN.
"It had a massive impact across the world and revealed a dark and cruel world of misery corruption and cruelty. It is the worthy recipient of this award.”
Other winners include: The Details' Steven McCaffery for Editor of the Year, Al Jazeera English for Video Team of the Year, The Times for Best Commentary/Blogging, Guardian News and Media for National News Site of the Year and Vice UK for Content Creator of the Year.
The award ceremony took place on Tuesday 22 May 2018 at the Marriott Grosvenor Square Hotel, London. For a full list of the winners, please click here.
The awards will be back for 2019, register your interest now.
Partners of the event are: British Journalism Review, Parse.ly and the Press Association.