Sam Smith releases new Caravaggio-inspired video

Sam Smith's latest release, Pray

Manchester based video production company Chief has unveiled the latest music video, Pray, for pop star Sam Smith.

Directed by Joe Connor, the Caravaggio inspired video is the latest work for Chief following on from a successful collaboration with the singer on the single One Last Song at the end of 2017. The latest video was shot in Lake Como over a two week period and features rapper Logic alongside Smith.

Connor said: "My starting point was an abstract take on Poe’s Masque of the Red Death a parable that tonally is reflected in the lyrics to this powerful song. Shot beautifully by Patrick Mellor on the shores of Lake Como we adapted each image to feel like a Caravaggio painting, deep and rich in tone, polished off by George K at MPC.

"This was a complex treatment to produce and the MD at Chief, Colin Offland pulled a great production team across the globe in Dom Murgia at Happy MC and Chris Cottam in order to fully realise this vision.’

Chief Productions was formed in 2005 and works with a variety of brands that include Johnnie Walker, Typhoo and the Great British Bake Off.

The full video can be viewed here.

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