Havas Group has promoted Greg James from chief strategy officer of North America to global chief strategy officer for the network’s media business.
James had been part of Havas Group since 2008, when his previous company, Cake, was acquired as part of Havas’ stable of media and content agencies. He had been promoted to Cake Group’s US managing director in 2008 and shifted over to Havas Media in 2013 as its chief strategy officer for the North America region.
Among clients James and team have won and worked with: LVMH, Vodafone, Nintendo, Coca-Cola and Unilever.
James has been asked to report to Havas Group Media’s chief executive, Peter Mears, who said: “Greg is charismatic, collaborative and creative, with an impeccable track record for client growth and team leadership.
"We’ve built a strong momentum of new business wins over the last few years and I know from experience Greg will continue leading us to further success in the years to come.”
James added: “With media, creativity, content and technology colliding, our integrated Havas Villages around the world are perfectly positioned to continue this energy and success and I could not be happier to be part of the team driving it.”
One of the more recent wins for the Havas Media Group was in the UK for insurance company More Than, in a six-way pitch that concluded in late January. Vivendi had purchased the French holding company in late October, an acquisition described as a 'rare and strategic asset' by chief executive Arnaud de Puyfontaine.