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Topics include: Direct to consumer / E-commerce / Data & privacy / Martech

Lamoda appoints Return for paid media push

Lamoda sells a wide range of footwear, handbags, sunglasses, jewellery and accessories.

Women’s fashion and accessories brand Lamoda has chosen digital marketing agency Return to take charge of its paid media campaigns.

The Manchester-based retailer sells a wide range of footwear, handbags, sunglasses, jewellery and accessories. Established in 2012, Lamoda originally traded via ASOS Marketplace before launching its own e-commerce site, originally focusing on backpacks and jewellery before expanding its its product range and increasing its focus on footwear.

Discussing the appointment of Return, Jai Patel, director at Lamoda, explained: “Return’s experience and success in our market segment, coupled with their dynamic and personal approach to each individual account made this a very easy decision.”

Lamoda is the latest women’s brand to sign up with Return, joining a client roster that includes brands such as Skinnydip, Oh Polly and Joanie.

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