Digital Transformation People on the Move Career

People on the move featuring Spark44, Y&R, Fitch, Publicis and more


By Jenny Cleeton | Social Media & Video Content Creator

April 18, 2018 | 12 min read

This week has seen another wave of appointments and departures at brands, media owners and agencies. The Drum has rounded up the key moves from the EMEA, APAC and North America regions below.


People on the move featuring Spark44, Y&R, Fitch, Publicis and more

EMEA people are on the move


Scott Shaw and Bernadett Pap have both joined Possible this month as head of UX and creative director respectively. Pap will oversee all creative output on one of Possible largest clients, Specsavers and has previously served at the likes of AKQA, Wunderman and most recently Sapient. Meanwhile, Shaw has joined having previously worked at Huge, Isobar and R/GA.

Chris Daplyn, UK CEO, said the two "are highly skilled in their craft and share our passion for building digital experiences that consumers actually care about."


Lee Aldridge has joined Spark44 as creative director.

Joining from Y&R London, where he was most recently head of design, Aldridge brings with him 18 years of experience to the role.

The Economist Group

Amidst changes within the company seeing the sales and circulation teams for a new publisher team, The Economist Group has appointed Michael Brunt as chief operating officer and publisher of The Economist.

Previously, Brunt held the managing director and chief marketing officer for circulation role.


Digital out of home platform, Bidooh, has appointed Graeme Hughes as new business development director.

With a 17 year career including senior positions at Primesight, Titan and JCDecaux, Hughes will be responsible for expanding the networks locations around the UK.


Heather Martin has joined Fjord as head of interaction design.

Having worked in the industry for over 20 years, Martin brings with her a wealth of experience in product, interaction and service design.


Barrie Brien, ex Creston chief executive, has been appointed as non-executive chairman for Firstlight.

Mullenlowe London

Dale Gall has left his role of chief executive at Mullenlowe London after 18 months.

Taking over the reigns will be Jeremy Hine, president of Mullenlowe group EMEA.


Russell Davies is joining Ustwo London as the first strategy director.

Previously, Davies has held roles including director of strategy at the Government Digital Service and global consumer planning director at Nike.


Prophet has bolstered its senior team with Tosson El Noshokaty and Tobias Baerschneider appointed as regional heads of EMEA.

The move comes as the branding consultancy moves to a regional operation with dual heads based in London and Berlin.


Volkswagen’s brand chief Herbert Diess has been promoted to the top job, replacing the automaker's chief executive Matthias Mueller with reports suggesting he will overhaul the structure of the business.

Diess will be tasked with rebuilding the brand's reputation following a number of scandals in recent years – including a 2015 expose which found it to have lied about how it measured toxic emissions in some of its diesel cars, and more recently its use of animal testing.


Sir Martin Sorrell has stepped down from his role of chief executive and founder of WPP.

He resigned from his post following an investigation being held by the company. It hasn't been reported what he is going on to do.


Video content creation network Mofilm has promoted Rebecca Sykes to global chief executive where she will be tasked with growing the company and its community of filmmakers.

Sykes was appointed by, and will report to David Jones, founder of You & Mr Jones, which owns the video network. Working in the London office, she will work alongside Trak Ellis-Hill, recently promoted UK executive creative director, and chief finance officer Elizabeth Hunter.

Publicis Media

Publicis Media has brought the EMEA and APAC teams closer together by putting Gerry Boyle in charge of both operations.

Serving as chief executive of both regions, Boyle expands his remit from just handling APAC duty. He will report into Steve King, chief executive officer of Publicis Media. He replaces Iain Jacob in running the EMEA operation with Jacob leaving in May after handling the transition.

Boiler Room

Music platform Boiler Room has secured the services of former Vice and Lad Bible marketer and creative director Stephen Mai, putting him in the newly created role of chief content officer.

Marketer Mai will be involved in marketing, communications, events, film and editorial, a broad role that will see him developing brand content and editorial content.

APAC people on the move

Ant Financial

Ant Financial Services Group, the financial services division of Alibaba, has appointed chief executive officer Eric Jing, as executive chairman.

Jing will assume the responsibilities in addition to his current role. He replaces Lucy Peng, who was appointed chief executive officer of Lazada Group, the largest e-commerce platform in Southeast Asia, which is majority-owned by Alibaba Group.

OMD Hong Kong

OMD Hong Kong has promoted Gary Wong to managing director. Wong was a founding member of the agency in 1998 and was previously general manager, a role he has held since 2014.

OMD Hong Kong has also appointed Desmond Ko as business director to lead key accounts at the agency. Ko has more than 18 years of experience in agency and client side roles including Ptarmigan Media (Asia) Limited, UM Hong Kong and Anheuser-Busch Asia.

McCann Worldgroup

McCann Worldgroup has appointed Nicole Taylor as chief executive officer and Fran Clayton as national chief strategy officer.

Taylor was previously the chief executive of DDB Sydney and brings more than 20 years of experience in both agency and client-side roles. She also holds a board position on the Australian Communications Council. Clayton also joins from DDB Sydney, where she was chief strategy officer of DDB Sydney, and has worked with Taylor for over five years.

OMD Melbourne

OMD Melbourne has restructured its leadership team under recently appointed managing director, Dianne Richardson. OMD has promoted general manager Antonia Glezakos, and head of Coles and Target Alex Smith to managing partners, alongside existing managing partner Sharon Cookson.

Strategist Henry Feagins has been promoted to head of strategy and will join the leadership team along with the head of OMD Create Melbourne, Anjana Khallouf and head of investment Andrew Brannaghan.

Havas Media

Havas Media Asia Pacific has appointed Jacqui Lim, chief executive officer of Havas Media Singapore, as the head of business development for Asia Pacific.

Lim will assume the new role in addition to her chief executive duties and will be responsible for leading the agency's new business development across the region.


Adtech company Illumia has appointed Lance Traore as country manager ANZ as the business launches in Australia and New Zealand. Traore will be tasked with growing the adtech business and building partnerships across the region.

Traore, who was most recently managing director ANZ at Unruly will report to Illuma’s managing director Duncan Arthur, who is based in London.

people on the move america

Ogilvy Brazil

Ogilvy Brazil has promoted Guiga Giacomo and Márcio Fritzen to executive creative directors.

Guiga is serving his second term at Ogilvy, having worked as creative director for a two-year period before. With over 20 years of professional experience, Fritzen has been with Ogilvy Brazil for four years, joining the agency as copywriter and later appointed creative director in 2015.

DiMassimo Goldstein

DiMassimo Goldstein (DiGo) has named Alessandra Pinho and Janice Radomsky as co-directors of planning and strategy.

The duo will lead the behavior change marketing agency's planning and strategy disciplines, working closely with chief client growth officer, Wendy Lurrie; head of data insights and activation, Ryan Moglia; and director of integrated media and analytics, Rebecca Weiser, in building out fully integrated behavior change marketing strategies for brand and business growth.


Global brand and retail design consultancy Fitch, a WPP company, has named Alasdair Lennox executive creative director in North America. Lennox will be based in New York and has been tasked to further evolve Fitch’s branding and digital capabilities.

Lennox joined the agency 20 years ago as a junior environmental designer in London and rose to executive creative director for EMEA in 2014.

VCU Brandcenter

Jeff Steinhour, managing partner and chief executive of Markham & Stein, and former founding partner and longtime global vice-chairman of CP+B, is stepping in as chairman of the board for ad school VCU Brandcenter.

Steinhour has been an active member of the institution’s advisory board since 2005. He takes over for John Adams, current chairman emeritus of the Martin Agency, who has served as the Brandcenter’s Chairman since 2015.

Barton F Graf

Barton F. Graf announced the appointment of Caroline Winterton as the agency's next chief executive, beginning May 7.

Winterton has been a partner at Grey, overseeing Kellogg's, Downy, Febreze, Bose and Walgreens.


Consumer intelligence platform Suzy, announced the appointment of Avi Savar as president.

Savar has the responsibility of building out the Suzy product and helping steer its vision and overall direction as the platform continues to attract new investors and clients soon after launching officially in March.


Multimedia company GoldieBlox has named Shawn Dennis as president. Based in Los Angeles, Dennis previously served as chief marketing officer of the American Girl Company as well as head of brand and franchise development at DreamWorks Animation.

He brings 30 years of experience in building global girls’ entertainment franchises to the startup company. In addition to her role as president, she will continue to serve on GoldieBlox’s Board of Directors, a position she has held since 2016.

Campbell Ewald

Campbell Ewald announced that it has promoted Laura Rogers to executive creative director.

Rogers, who is a 22-year veteran of the agency, will continue to oversee creative for OnStar, Cadillac Magazine and Chevrolet New Roads Magazine, plus content specific programs for clients including Valero and Meritage Homes.


Native advertising platform TripleLift announced the expansion of its global leadership team, with Jacqueline Quantrell joining as global chief revenue officer; Jason Kleinman as general manager of branded content; and Tom Anderson as general manager of mobile.

Mobile Posse

Mobile Posse announced that it has appointed software development leader Steve Drill as chief technology officer.

Drill brings more than three decades of engineering experience to Mobile Posse’s growing team. Most recently, Drill served as vice president of engineering at Resonate and principal engineering manager at Microsoft.


Global advertising agency Y&R announced today that Yusuf Chuku has been appointed as the chief strategy officer of North America. He will serve as chief creative officer Leslie Sim’s strategic partner.

In this role, Chuku will oversee strategy for the agency’s North America client roster, including clients such as ANA, Bel Brands USA, Dell, Pepperidge Farm, and Xerox, as well as the Census and US. Navy accounts. announced that filmmaker and animator Mike Merell has joined the company as creative director.

Merell brings over 25 years of visual design experience, spanning both computer animation and live action, in the entertainment industry.

Want to get your career on the move? Check out The Drum Job page and follow @TheDrumJobs for updates.

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